Mars to change name of Uncle Ben's rice from next year

Mars has revealed that the brand name and identity of the famous Uncle Ben’s rice products will be changed to Ben’s Original.

Ben's Original Long Grain Microwave Rice 220g - Tesco Groceries

Uncle Ben's Rice Unveils New Name Change - Tyla

Inclusive Rebranded Rice Products : Ben's Original

Uncle Ben's reinvented under new Ben's Original branding - Inside FMCG

Ben's Original: Mars unveils new name of Uncle Ben's rice brand

BEN'S ORIGINAL™ Dirty Rice

Mars Food Announces The UNCLE BEN'S® Brand Will Change Its Name To Ben's Original™

As U.S. Reckons With Racial Justice, Name Changes Planned for Uncle Ben's Rice, Aunt Jemima Pancakes

Remember when these bitches were $0.99? Pepperidge farm remembers : r/shrinkflation

Uncle Ben's rebrands as Ben's Originals - Inside FMCG

Miami, FL, USA. 18th June, 2020. A product image as Mars, The parent company of Uncle Ben's rice said Wednesday that now was the right time to evolve the brand, including visually

BEN'S ORIGINAL™ Long Grain & Wild Rice Blend

Uncle Ben's rice to get new name, Ben's Original