The streaming giant is sizing up options, including a potential breakaway from Microsoft’s tech.
Netflix is reviewing its ad strategy, considering 'build or buy' pivots away from Microsoft - Digiday
The Digiday Podcast
Despite challenges, Netflix says its ad tier is doing well
Key Takeaways From Netflix Email Netflix Strategy For Business Growth And Target Ott Market
Netflix picking Microsoft to power its advertising business
Netflix May Build Its Own In-House Ad Service – IndieWire
Netflix reworks Microsoft pact, lowers ad prices - WSJ
The AI Marketing Canvas: A Five-Stage Road Map to Implementing Artificial Intelligence in Marketing 9781503628045
Why Netflix chose Microsoft as ad partner in 'upset' win
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