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The Smiley Company office in London, England, is a wonder to behold. Smiley paintings line the walls. Smiley push pillows adorn the couches. There are smiley backpacks, smiley t-shirts, smiley exercise balls, smiley toys, smiley chocolates, and even smiley chicken nuggets. This simple icon — a yellow circle, two dots, a smile — retained relevancy through 50 years of cultural

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