Febreze Reveals the Second Annual Scent of the Year

Introducing Mountain: A Fragrance Reflecting the Desire to Connect with the Earth This year, Febreze is elevating to higher summits to announce its much-anticipated 2023 Scent of the Year. Introducing Mountain , a sophisticated scent that reflects our efforts to connect with the earth and create moments of zen amid the hustle and bustle of everyday life. The 2023 Scent of the Year honors the beauty of the great outdoors, evoking the sweet serenity of uninterrupted nature. Febreze Releases Second Annual Scent of the Year, Mountain: A Sophisticated Scent that Creates Moments of Zen in 2023. (Graphic: Business Wire) The first and dominant note of Mountain is alpine, a fresh scent with a hint of crisp fruit, reminiscent of fresh air on a cool winter day. Alpine melds with the aromatic fragrances of North American wildflowers and violet leaves, before being rounded out with the soothing smell of woodsy cedar. “The world is prioritizing well-being more than ever before,” said Febreze master

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Febreze Air Effects instantly eliminates odors while freshening the air. So when something stinky gets in your way, reach for Febreze Air Effects to knock it out on the spot. Spray the air in a sweeping motion throughout the entire room to clear odors away, from everyday pet and bathroom smells to stubborn smoke and leftover cooking odors. With Febreze Air Effects air freshener, you can kick odors out and invite freshness in.

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