Oat drink Oatly is touting its sustainability and challenging the dairy industry to show its carbon footprint.
Oatly turns to milk-carton puppets in new campaign
Oatly ads banned for making 'misleading' environmental claims
Oatly IPO: How Swedish oat milk became popular in U.S.
Oatly picking a fight = marketing? - by Benyamin Elias
Why Oatly spammed the world into signing up for an oat-milk newsletter
Oatly make “milk, only made for humans”
Can Oatly Force Milk Producers to Disclose Dairy's Carbon Footprint?
Why Oatly spammed the world into signing up for an oat-milk newsletter
Taking The Fight to Big Dairy - Global Brands Magazine
Oatly created a F*ck Oatly website. Here's why
The Oat Milk Craze Isn't Going Anywhere
Latest Oatly and 'Got Milk?' Ads Bring the Dairy Battle to a Boil
Oatly's Bold Challenge to Dairy. Show Your Climate Numbers and Get Free…, by Madame Vision
Oatly offers free advertising to dairy (if the own up to their carbon footprint) – The Stable