How retailers like Claire's and Walmart are going all in on Roblox

Retailers like Claire's and Walmart are increasingly launching new Roblox experiences as a way to try and reach younger customers.

Claire's at Walmart In Store Product Photographs – The Estella Initiative

Roblox

Roblox Shop by Video Game

Kids Foot Locker takes 'House of Play' format to metaverse

Claire's Hires Children's Place, Zara Vet as Chief Merchandising Officer - Retail TouchPoints

Roblox on X: Roblox is a platform where people of all ages can connect with friends and discover a wide range of content. As our platform ages-up, we're allowing creators to make

Claire's unveils rebranded piercing studio Pierced

really excited about Walmart Creator! love to see companies understand, walmart

Kids Foot Locker launches the 'House of Play' experience in the Roblox Metaverse - Geek Metaverse

The Roblox Brand Activation Tracker

Roblox Free Items - Hair, Clothes, & More (February 2024) - Try Hard Guides

H&M launches immersive digital fashion experience

Walmart launches 'metaverse' experience in Roblox to sell toys to children - The Verge

Claire's sales sparkle ahead of potential IPO

Claire's expands distribution with Walmart to add 1,200 more stores - Chicago Business Journal