![Netflix and other streaming giants pay to get branded buttons on your remote control. Local TV services can't afford to keep up Netflix and other streaming giants pay to get branded buttons on your remote control. Local TV services can't afford to keep up](https://images.theconversation.com/files/522887/original/file-20230425-2378-f941va.jpg?ixlib=rb-1.1.0&rect=0%2C6%2C4240%2C2811&q=20&auto=format&w=320&fit=clip&dpr=2&usm=12&cs=strip)
Netflix and other streaming giants pay to get branded buttons on your remote control. Local TV services can't afford to keep up
![Netflix makes massive bet on live sports ahead of Q4 earnings | Jackson Progress-Argus The Street Partner Content | jacksonprogress-argus.com Netflix makes massive bet on live sports ahead of Q4 earnings | Jackson Progress-Argus The Street Partner Content | jacksonprogress-argus.com](https://www.thestreet.com/.image/c_fit%2Ch_800%2Cw_1200/MjAzNzIzODQ1NDQ0NTc3MTcw/us-internet-netflix-television-earnings.jpg)
Netflix makes massive bet on live sports ahead of Q4 earnings | Jackson Progress-Argus The Street Partner Content | jacksonprogress-argus.com
![BELGRADE, SERBIA - MAY 9, 2019: Close up Netflix remote control. Netflix is an American media-services provider headquartered in Los Gatos, California Stock Photo - Alamy BELGRADE, SERBIA - MAY 9, 2019: Close up Netflix remote control. Netflix is an American media-services provider headquartered in Los Gatos, California Stock Photo - Alamy](https://c8.alamy.com/comp/T9HC7R/belgrade-serbia-may-9-2019-close-up-netflix-remote-control-netflix-is-an-american-media-services-provider-headquartered-in-los-gatos-california-T9HC7R.jpg)
BELGRADE, SERBIA - MAY 9, 2019: Close up Netflix remote control. Netflix is an American media-services provider headquartered in Los Gatos, California Stock Photo - Alamy
![TV Remote Control with a Netflix Button in the Center. Editorial Photography - Image of white, remote: 106232562 TV Remote Control with a Netflix Button in the Center. Editorial Photography - Image of white, remote: 106232562](https://thumbs.dreamstime.com/z/amsterdam-netherlands-december-selective-focus-phillips-tv-remote-control-netflix-button-center-tv-remote-106232562.jpg)
TV Remote Control with a Netflix Button in the Center. Editorial Photography - Image of white, remote: 106232562
![Tv Remote Control Grundig Led 3d Smart Netflix 49vle8471bl 49vle880bl 65vle622 - Remote Control - AliExpress Tv Remote Control Grundig Led 3d Smart Netflix 49vle8471bl 49vle880bl 65vle622 - Remote Control - AliExpress](https://ae01.alicdn.com/kf/S1ad147514b83463ba674557311fd47c1G.jpg_640x640Q90.jpg_.webp)